T: 01384 455 141
Head Office
T: 0121 277 4589
Birmingham Office
sales@nutcrackerdesign.co.uk
- strategic marketing
- graphic design & print
- website design
- web design for mobiles
- seo and pay-per-click
- social media
- internet solutions
- exhibition design
- photography
- advertising
- new media
- signage
- promotional gifts
- copywriting
- translations
Latest News From Nutcracker
New Facebook Business Page Timelines
As of 30th March 2012 all Facebook pages have been converted to a new Timeline format. Have you checked your business page recently?
Don't panic when you notice how different it looks. Nutcracker is on hand to help you make the most of the features and help you market your brand.
If you haven't viewed your Business Page recently - we really think you should!
Click on the image on the right to see how Nutcracker can help you.
Googles inifinite scrolling..
You may have noticed recently that when you search for an image on Google, your results are displayed on one page. This is called infinite scrolling.
There are rumours that Google are in the process of testing this formula out on main searches. If infinite scrolling is used in search results, the potential impact on search engine rankings could be major.
The Best Time to send out your Email Campaign
The time in which you send out your email campaign can be crucial to it's success. We have created an easy to view guide on when are the best and worst times to send out your campaign.
Charity Bike Ride For Breakthrough Breast Cancer
Charity fundraisers from the West Midlands are planning to Go Pink this weekend to support the pioneering charity Breakthrough Breast Cancer contributing to Octobers Breast Cancer Awareness Month. The charity supporters are raising vital funds for breast cancer research by taking part in a 100 mile bike ride from Wolverhampton to Aberdovey on Saturday 24th September 2011.
The Growth of Social Media
The infographic shows the steep curve of the user growth rate in all age ranges and demographics. It is evident that social media has changed the way we interact and connect online, see for yourself.
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Googles War On Spam
Google has been making updates to its operating systems in order to give YOU the most accurate search results. The infographic shows the Google algorithm changes since March 2003.
For more information on how Google updates may affect you website or for SEO advice give us a call today on: 01384 455 141
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10 top things to remember when using social media
Don’t pitch! There is no need to yell at customers and bully them into purchasing a product or service from your business. The basis of social media is to build a relationship through connecting with individuals and not pitch. It is this relationship which will encourage individuals to use your organisation over your competitors who may not have made any previous effort to connect with them.
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Social Media and YOUR business...
For more information on how Nutcracker Design & Marketing can help YOUR business embrace the power of Social Media then call us today on 01384 455 141 to book an appointment.
Top 10 reasons why a business today needs a website.
1. A website allows your business to be open to the World 24 hours a day…7 days a week…365 days a year! Unlike many company’s offices which may only be open 9:00am – 5:30pm Monday to Friday, a website is open 24 hours a day…7 days a week…365 days a year. Time zones all over the world may affect your business- therefore having a website which is live on the internet continuously makes it easily accessible and convenient for everyone to use.
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The way in which we search for things...
More and more people are using social media every day in order to find out information about products and services. The way in which we search for things (products/services/information) on the internet is changing yet again.
Most of us use a search engine ie, Google, Bing or Yahoo to carry out this function and many of you will also have noticed that these search engines offer you suggestions on your search. The latest offerings are going more social. As a business this is a prime opportunity for you to sell the quality of your brand, product or services.
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Google Adwords Vs Facebook Advertising
What has happened? Why do people prefer Facebook advertising opposed to Google Adwords? And can Google Adwords challenge Facebook’s proposition?
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Official google advice regarding the latest update
How to check if your web content passes Google's new quality requirements:
Google's latest search engine algorithm update (code name: Panda) caused a ranking drop for many websites. Google wants to reduce the rankings of low-quality content in the search results.
To make it easier for webmasters to find out if the web page content is good enough for Google's new quality filters, Google has published some questions that will help you to judge the quality of your site:
What's new for 2011
VAT- Change of the standard rate to 20%
VAT will now be charged at the rate of 20% on any sales of standard rated goods or services that you make on or after 4 January 2011.
The Royal Wedding
There will be an extra bank holiday this year to celebrate the marriage of Prince William and Kate Middleton on the 29th April this year.
2011 Census
It’s time for our population count 2011! There has been a census in the UK every 10 years to find out more about who we are as a nation. This year it will be carried out on the 27th March.
We are PURPLE and we really do ROCK!
Nutcrackers new release is pure purple retro! So rock with us and enjoy your groovy complementary 2011 desk pad calendar.
Where have all the clicks gone?
Sometime around mid October, Google changed the way it displayed search results. The effect of this on some sites was a drop in traffic of up to 80%.
Nutcracker can reveal that this was not an isolated occurrence, as the effects have changed search results across the web. While some sites are seen to be losing traffic, others report a 30%+ increase.
The details of the change are still unknown but it is thought that Google altered the algorithm that determines the way search results are ranked. This is potentially very serious for sites that sell products or generate leads as a sudden drop in traffic could mean a considerable decline in revenue.
Nutcracker has found that so far the changes in traffic have remained constant, indicating a deliberate adjustment of the way Google works. Our search engine optimisation team are familiar with this type of potential problem and can confidently adjust their SEO procedures to harmonise completely with the revised Google software.
Decorators take 'Stripping' to a new level!
Nutcracker Design and Marketing does it again for charity and joins forces with C7 Contractors to help Compton Hospice ‘raise the roof’.
In the past Nutcracker have been involved in numerous fundraising projects in support of local charities. However nothing in those earlier projects could have prepared us for our latest venture.
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Major changes to 'Google Caffeine' . . .
Google Caffeine has been developed to improve the speed and efficiency of the Google Search Engine.
Whilst improving its functionality to Google users, advertisers that utilise Search Engine Optimisation (SEO) for the promotion of their website will need to adjust their SEO strategy. Failure to acknowledge the idiosyncrasies of Google Caffeine then make the required adjustments to your SEO, will ultimately lead to disappointing search results.
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'QR Codes - What Are They? . . .
QR Codes are two-dimensional bar codes that can contain any alphanumeric text and often feature URLs that direct users to sites where they can learn about an object, company or place (a practice known as “mobile tagging”). Decoding software on tools such as mobile phones interprets the codes, which represent considerably more information than a one-dimensional code of similar size.
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